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Steelheads Bring in New Pre-Game Programs

November 2, 2014
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October 31, 2014 – Ontario Hockey League (OHL) Mississauga Steelheads

MISSISSAUGA – The Mississauga Steelheads have introduced some notable initiatives in an effort to enhance the pre-game experience.

Minor sports teams in Mississauga as well as the surrounding area now have the chance to be on the ice with the Steelheads prior to each home game to participate in either the Schnarped Fan Tunnel or the Coach Canada Flag Program.

“We want to make sure we continue to improve, reinvent and provide a special, vibrant experience,” said team owner Elliott Kerr.

“With that in mind, these are two initiatives that we’ve added and we’ll continue refining those because we’re only (five) games into the home season.”

Through the Schnarped Fan Tunnel program, teams have a chance to lineup by the Steelheads bench and give each player a five when they enter the ice.

Meanwhile, teams also have the chance to reel out and hold part of a large Canadian flag during the national anthem.

The Steelheads are one month into the 2014-15 season and vice president of business operations Scott Rogers has received positive feedback on both initiatives so far.

“It’s a long season and things can become redundant,” he said.

“It’s easy for us to say (the fans) are already here, so let’s not worry about (keeping them entertained), but fan retention is huge as well. I guarantee every NHL team will tell you this too, you’ve got to stay fresh, you need new promotions, videos and different things to keep (fans) involved.”

To apply for either initiative, visit mississaugasteelheads.com and fill out a form under the minor hockey tab.

The Steelheads have several more promotional nights in store this season, such as tomorrow’s Halloween Game against the North Bay Battalion, where children 18 and under can get in for $5. Fans are also encouraged to wear their halloween costumes for the chance to win prizes.

On Nov. 14, the team is also hosting a tribute night for outgoing Mayor Hazel McCallion, who’s retiring after 36 years in office.

Kerr said the Coach Canada Flag Program is another way the team shows respect and pride for its country.

During the national anthem, each Steelheads player stands perfectly still, a tradition that Kerr saw former captain Stuart Percy practice when he made his NHL debut with the Toronto Maple Leafs earlier this month.

“Here’s a player where it’s not an obligation (to stand perfectly still), but he developed it here with us and he’s still doing,” Kerr said. “I’m going on memory here, but I think he was the only one who stood still during the whole anthem.”

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Ontario Hockey League Stories from October 31, 2014

  • Steelheads Fall to Battalion – Mississauga Steelheads
  • OHL Announces Disciplinary Action – OHL
  • Good Luck to Cliff Pu Matt Leech at U-17 Hockey Challenge – Oshawa Generals
  • Silveri Makes OHL Debut – Sudbury Wolves
  • 2014 World Under-17 Hockey Challenge Begins Sunday in Sarnia and Lambton Shores, Ontario – OHL
  • Steelheads Bring in New Pre-Game Programs – Mississauga Steelheads
  • Bulls Defeat Battalion 3-2 in Shootout – Belleville Bulls

The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.

Article source: http://www.oursportscentral.com/services/releases/?id=4889444

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